The Schwarzkopf Igora Royal Hair Color 0-11 Anti-Yellow Concentrate offers a high definition, true shade that’s guaranteed to make your locks stand out! With an amplified intensity, it provides unbeatable white hair coverage and long-lasting results. Its formula is carefully made to offer superb shine and luminosity. The nourishing properties make sure your hair stays healthy and strong with the right touch of silkiness and smoothness. It aims to offer 100% reliable results, even on dark or tinted bases.

It fights fade to make for amazing color retention. The creamy, smooth formula is easy to apply and takes only 30 minutes to give you a whole new hair look.